Did you just start a new blog and you are wondering why no one visits your blog and read your killer content? Perhaps you have read somewhere that writing and posting killer content is all you need to do.
The rest will take care of itself.
Unfortunately, someone may be leading you down the wrong route.
Killer content is one thing, but if you don't have a way to actively promote your blog, nobody will ever find your content! It's just like precious diamonds that are buried deep underground, just waiting to be found.
And that's exactly right because all you need to do, is to expose your content to the world.
So how do you do that? You can do that by getting others to link to you.
The good news is, because you have such good content, others are more likely to link to you.
For example, you can approach bloggers who are in similar niches and ask them if they would mention your blog in their next post.
Of course, you would do the same for them.
Alternatively, you can make use of article distribution services to help promote your blog.
Such services will post your content to other blogs and article directories with your links in them.
To do this right, make sure that you have your target keyword phrases in your text links.
These are called anchor texts.
When you have the right anchor texts in the links, the search engines will take note of that and rank you accordingly.
For instance, if your target keyword phrase is "blog for money", you will most likely rank well when someone searches for those keywords.
That is how you get traffic, and that is how others will find your blog.
With traffic, you may then start to build a readership.