Business & Finance Social Media

How to Generate Leads on Twitter

Twitter is one of the latest Web 2.
0 tools that allows people to communicate quickly with each other in 140 characters or less.
Online marketers can take advantage of Twitter by seeking out users to follow that may be interested in their products.
For example, a keyword search on twitter for a particular band will yield accounts of people who have tweeted about that band.
If you sell t-shirts of that particular band, it would be in your best interest to follow as many of those people as you can with the goal of having them follow you.
Before you start promoting your t-shirts or any product, you need to start building trust with your audience.
For example, you can create useful tweets on upcoming shows or reviews of the latest show.
Users will see value in your tweets and will be more likely to pay attention to your future tweets.
After you have established trust and have a healthy following, you can begin creating links to your products.
Make sure that you specify why someone should click on your link.
Twitter is a great way to generate leads to your website or product offers but only after you have gained trust and established credibility.
There are many programs that will help you automate the process of following people on twitter and it can take time to build the thousands of followers necessary to start seeing sales.
Be careful not to bombard your followers with too many tweets that attempt to sell a product as this will come across as spam and you will likely lose the followers you tried so hard to gain.
Aside from selling products on twitter you should have a website that followers can go to whenever you post.
A site with good content related to the interests of your followers is a great place to house CPA (cost per action) offers.
Your audience will be more apt to make a purchase or generate a lead when they made the decision to seek out your website instead of having tweets about a particular product.
Take time to build a targeted following and you will gradually start to see the sales trickle in.
Twitter is a great tool for online marketing if used properly.
Since twitter is the newest and fastest growing social networking site, it takes some trial and error to learn what works and what doesn't.
When in doubt, see what other marketers are doing on twitter and copy their tactics to see if it works for you.
Remember, Twitter is just one of many ways to connect with your audience.
Some products lend themselves well to Twitter because of the demographic using the service.
Incorporating twitter into your online marketing strategy will open the door for many new leads down the road and set you on the path to a steady stream of income.


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