Squidoo Strategies
Ways that you can attract attention from search engines and other Squidoo members are is to include the following: 1.
Create an attractive profile, 2.
Add content using some keywords, 3.
Tag your lens, 4.
Display interesting images, 5.
Add plexo links to create interactive fun, 6.
Link to other interesting or relevant profiles, 7.
Proofread for crisp, clean, and accurate copy, 8.
Discuss your lens to others at SquidU, 9.
Promote your lens on other social networking sites, 10.
Make lens of the day.
Create An Attractive Profile This is a lot easier than it seems, since Squidoo allows you multiple modules to bring in interesting content.
You can add a YouTube video, Flickr images, and much more.
You do want to be particularly careful to choose a bio picture that is attractive.
Add Content Using Some Keywords It's good to identify keywords that attract attention, but you want to attract the attention of people on the web, not the Squidoo staff.
If you overuse keywords or use specific keywords that are tagged as spam by the Squidoo staff, you may get a notice that you have to wait three days to publish your lens because it is under review to make sure it's not spam.
The lesson here is that keywords are good, but you still have to be careful how you use them.
Tag Your Lens When you first build the lens, Squidoo will ask you for a title and then recommend some keywords.
Those are your tags.
To build an effective lens, you want to make sure the entire lens is tagged appropriately and that your additional keywords appear in your content somewhere too.
Display Interesting Images People are very visually oriented.
Since most Squidoo lenses follow the same format, you need interesting visual images to set your lens apart from the rest.
You can upload your own images, if photography interests you and you are trying to highlight your skills in photography.
However, you don't have to.
There are so many photo sharing sites online that allow you to use their photos for targeted, that even if you know nothing about photography you can still find interesting images to use online.
Add Plexo Links Don't forget to create some fun plexo links to make your site interactive and to encourage repeat traffic.
You can even grab someone else's plexo link that you like and insert it into your own profile to start.
Once you get the hang of plexo links and what type of lists are more popular, you can create your own.
Hopefully, someone will find it so compelling they will feel tempted to grab your list and use it on their profile! That will mean a targeted link and lots more traffic! Link To Other Sites You can promote yourself on every lens you create.
There is an external links module you can use to link back to other content you have on the web or your website.
You can link to Twitter, Facebook, MySpace, Zazzle, CafePress, and your own blog.
You can link to other lenses that relate to your lens and sometimes people will give you reciprocal links.
So, even though the lens is on Squidoo, it can be used to funnel traffic to your other content online, especially if it is marketing or sales content.
Proofread Your Lens Typos and grammatical errors are a complete turn-off, no matter whether it was your fault or through content that you grabbed off another lens.
Always proofread any copy you put online, and especially in Squidoo.
You are claiming to be an expert on some subject when you put up a lens.
If you can't even spell, your credibility drops significantly and you lose readers.
Network At Squidoo When you are first getting to know Squidoo, it is helpful to meet other people at SquidU who can help you develop efficient lenses.
This helps you to network and to build contacts that can lead to more people visiting your lens.
If you have a question on how to do something there, it's also nice to know you have somewhere to go where people more knowledgeable than you can help you with your problem.
Promote Off Squidoo Odds are you are probably a member of multiple social networking sites.
These sites can be a great resource for building contact lists, but they don't allow you to market on them.
However, they do allow you to link to other sites on the web.
So, promote your Squidoo page on other social networking sites to lead the people you know in one area that is non-commercial, to another area that will expose them to some of your commercial ventures without seeming too abrupt.
This builds traffic and sales.
Make Lens Of The Day Serious marketers will have a goal on Squidoo to make "Lens of the Day.
" This blog will highlight a few lenses every day and can seriously amp up your exposure and increase your traffic.
One way to do this is to target topics that are of current interest, like the Olympics.
Big news items or clever lenses can end up on the Lens of the Day blog and become an overnight hit!
Create an attractive profile, 2.
Add content using some keywords, 3.
Tag your lens, 4.
Display interesting images, 5.
Add plexo links to create interactive fun, 6.
Link to other interesting or relevant profiles, 7.
Proofread for crisp, clean, and accurate copy, 8.
Discuss your lens to others at SquidU, 9.
Promote your lens on other social networking sites, 10.
Make lens of the day.
Create An Attractive Profile This is a lot easier than it seems, since Squidoo allows you multiple modules to bring in interesting content.
You can add a YouTube video, Flickr images, and much more.
You do want to be particularly careful to choose a bio picture that is attractive.
Add Content Using Some Keywords It's good to identify keywords that attract attention, but you want to attract the attention of people on the web, not the Squidoo staff.
If you overuse keywords or use specific keywords that are tagged as spam by the Squidoo staff, you may get a notice that you have to wait three days to publish your lens because it is under review to make sure it's not spam.
The lesson here is that keywords are good, but you still have to be careful how you use them.
Tag Your Lens When you first build the lens, Squidoo will ask you for a title and then recommend some keywords.
Those are your tags.
To build an effective lens, you want to make sure the entire lens is tagged appropriately and that your additional keywords appear in your content somewhere too.
Display Interesting Images People are very visually oriented.
Since most Squidoo lenses follow the same format, you need interesting visual images to set your lens apart from the rest.
You can upload your own images, if photography interests you and you are trying to highlight your skills in photography.
However, you don't have to.
There are so many photo sharing sites online that allow you to use their photos for targeted, that even if you know nothing about photography you can still find interesting images to use online.
Add Plexo Links Don't forget to create some fun plexo links to make your site interactive and to encourage repeat traffic.
You can even grab someone else's plexo link that you like and insert it into your own profile to start.
Once you get the hang of plexo links and what type of lists are more popular, you can create your own.
Hopefully, someone will find it so compelling they will feel tempted to grab your list and use it on their profile! That will mean a targeted link and lots more traffic! Link To Other Sites You can promote yourself on every lens you create.
There is an external links module you can use to link back to other content you have on the web or your website.
You can link to Twitter, Facebook, MySpace, Zazzle, CafePress, and your own blog.
You can link to other lenses that relate to your lens and sometimes people will give you reciprocal links.
So, even though the lens is on Squidoo, it can be used to funnel traffic to your other content online, especially if it is marketing or sales content.
Proofread Your Lens Typos and grammatical errors are a complete turn-off, no matter whether it was your fault or through content that you grabbed off another lens.
Always proofread any copy you put online, and especially in Squidoo.
You are claiming to be an expert on some subject when you put up a lens.
If you can't even spell, your credibility drops significantly and you lose readers.
Network At Squidoo When you are first getting to know Squidoo, it is helpful to meet other people at SquidU who can help you develop efficient lenses.
This helps you to network and to build contacts that can lead to more people visiting your lens.
If you have a question on how to do something there, it's also nice to know you have somewhere to go where people more knowledgeable than you can help you with your problem.
Promote Off Squidoo Odds are you are probably a member of multiple social networking sites.
These sites can be a great resource for building contact lists, but they don't allow you to market on them.
However, they do allow you to link to other sites on the web.
So, promote your Squidoo page on other social networking sites to lead the people you know in one area that is non-commercial, to another area that will expose them to some of your commercial ventures without seeming too abrupt.
This builds traffic and sales.
Make Lens Of The Day Serious marketers will have a goal on Squidoo to make "Lens of the Day.
" This blog will highlight a few lenses every day and can seriously amp up your exposure and increase your traffic.
One way to do this is to target topics that are of current interest, like the Olympics.
Big news items or clever lenses can end up on the Lens of the Day blog and become an overnight hit!
