What Is Website Redesign and How Is It Beneficial to Your Business?
Website redesign, in very simple terms, means, transforming an existing website into something that your business really needs, and currently does not have.
A website redesign is needed when you're not happy with your current design, when you realise what wonders a well-designed website can work on your business but right now you don't have that website.
You see, a successful website has to follow a multipronged approach. Throughout my career as a website redesign services provider based in Delhi (and providing my services throughout India) I have learned excelling on a single factor doesn't make your website successful. By hook or by crook you can get good search engine rankings; you can pay pittance to a writer and create 100s of articles and blog posts for your website and you can replicate one of the best designs in your industry (at the risk of copyright infringement), by the end of the day what matters is how well your website converts. If it doesn't convert, you are just throwing your money and effort down the drain.
So a good website needs the perfect cocktail of hard work, strategy, resourcefulness and last but not the least, knowledge. If your website is missing even on just a single front, it needs a redesign.
Is a website redesign beneficial to your business?
It depends on how you look at your website. Is it just a brochure that needs to dangle somewhere and your customers and clients couldn't care less whether it is there or not? Is it an entity that can help you take your business forward? Do you think your website can be an invaluable asset? Does your entire business depend on your website?
The question is same as having an outlet, or a shop, or a store or an office. Some businesses need an office, and some don't. Take for instance Amazon.com, or in the Indian context, Flipkart.com. Both are online stores and you won't find them physically in, let us say Khan Market or South Extension, or on MG Road. In order to buy products from these businesses, you simply have to log onto their website. So they can easily say, €Oh, we don't need a shop.€
Similarly, if your business does not even remotely depend on your website, then surely, aside from having the URL (because every decent business needs one these days, even for nothing else, then just for having an official email ID) you need not care about it much. On the other hand, if you feel that you can capture the online market and most of your customers and clients would like to check out your website first before deciding to do business with you, then surely you cannot afford to ignore hiring a professional website redesign service.
A website redesign is needed when you're not happy with your current design, when you realise what wonders a well-designed website can work on your business but right now you don't have that website.
You see, a successful website has to follow a multipronged approach. Throughout my career as a website redesign services provider based in Delhi (and providing my services throughout India) I have learned excelling on a single factor doesn't make your website successful. By hook or by crook you can get good search engine rankings; you can pay pittance to a writer and create 100s of articles and blog posts for your website and you can replicate one of the best designs in your industry (at the risk of copyright infringement), by the end of the day what matters is how well your website converts. If it doesn't convert, you are just throwing your money and effort down the drain.
So a good website needs the perfect cocktail of hard work, strategy, resourcefulness and last but not the least, knowledge. If your website is missing even on just a single front, it needs a redesign.
Is a website redesign beneficial to your business?
It depends on how you look at your website. Is it just a brochure that needs to dangle somewhere and your customers and clients couldn't care less whether it is there or not? Is it an entity that can help you take your business forward? Do you think your website can be an invaluable asset? Does your entire business depend on your website?
The question is same as having an outlet, or a shop, or a store or an office. Some businesses need an office, and some don't. Take for instance Amazon.com, or in the Indian context, Flipkart.com. Both are online stores and you won't find them physically in, let us say Khan Market or South Extension, or on MG Road. In order to buy products from these businesses, you simply have to log onto their website. So they can easily say, €Oh, we don't need a shop.€
Similarly, if your business does not even remotely depend on your website, then surely, aside from having the URL (because every decent business needs one these days, even for nothing else, then just for having an official email ID) you need not care about it much. On the other hand, if you feel that you can capture the online market and most of your customers and clients would like to check out your website first before deciding to do business with you, then surely you cannot afford to ignore hiring a professional website redesign service.
