Freshen Up Your Web Site - Design And Details
Traditionally, Spring cleaning is that time of year when we take stock of what we have around our homes and work spaces, and then clean and get rid of any clutter, ready for a fresh start.
The approach you take with your website should be no different. Freshening up your online identity and improving the quality of your website is a simple, straightforward way to increase your leads, increase your conversions, offer more value for your clients and get better success from your online presence.
Spruce up the content
Get your web design company to update the content on your website. On the web, content is king and visitors won't stick around if the information you are providing on your website is irrelevant or not up to date. Hire a web design company like websitedesignnz.co.nz to make sure that the content of your website is SEO friendly, informative and attractive to keep the visitors engaged.
Go over the layout
A website design company can look at your website's overall design and analytics to determine what may need refreshing. Are the primary images on your site a little tired? Do they still reflect your core brand? Is your search optimization (SEO) drawing in good prospects who stick around, or do you need to tweak your meta information -keywords, descriptions and page titles? All of the above can help to optimize the effectiveness of your website.
Check browser compatibility
Ask a web design company like http://www.websitedesignnz.co.nz to check the coding of your site to ensure that it is in tune with the latest standards and norms. They can help you make sure that the website runs well and consistently across all platforms and browsers. New versions of browsers are coming out all the time, each with their own little idiosyncrasies. User experience matters and you really do not want to lose potential customers just because your website failed to load properly.
Add new images
Images often make or break a site. The presence of good images speaks volumes about the perceived quality of the products /services you offer. The saying 'a picture tells a thousand words' rings loud and true on the web. Sit with your web design company and work out a strategy to keep the image and graphical content of your website fresh, relevant and visually appealing.
Update your €About Us€ page
Use this page to tell the great story behind your business, people really do care about how your company started and the successes you've achieved! Get your web design company's help to make it as interesting as possible. Consider adding/updating your photos on your 'Team' page or 'About Us' page, let prospective customers see who they're dealing with!
The approach you take with your website should be no different. Freshening up your online identity and improving the quality of your website is a simple, straightforward way to increase your leads, increase your conversions, offer more value for your clients and get better success from your online presence.
Spruce up the content
Get your web design company to update the content on your website. On the web, content is king and visitors won't stick around if the information you are providing on your website is irrelevant or not up to date. Hire a web design company like websitedesignnz.co.nz to make sure that the content of your website is SEO friendly, informative and attractive to keep the visitors engaged.
Go over the layout
A website design company can look at your website's overall design and analytics to determine what may need refreshing. Are the primary images on your site a little tired? Do they still reflect your core brand? Is your search optimization (SEO) drawing in good prospects who stick around, or do you need to tweak your meta information -keywords, descriptions and page titles? All of the above can help to optimize the effectiveness of your website.
Check browser compatibility
Ask a web design company like http://www.websitedesignnz.co.nz to check the coding of your site to ensure that it is in tune with the latest standards and norms. They can help you make sure that the website runs well and consistently across all platforms and browsers. New versions of browsers are coming out all the time, each with their own little idiosyncrasies. User experience matters and you really do not want to lose potential customers just because your website failed to load properly.
Add new images
Images often make or break a site. The presence of good images speaks volumes about the perceived quality of the products /services you offer. The saying 'a picture tells a thousand words' rings loud and true on the web. Sit with your web design company and work out a strategy to keep the image and graphical content of your website fresh, relevant and visually appealing.
Update your €About Us€ page
Use this page to tell the great story behind your business, people really do care about how your company started and the successes you've achieved! Get your web design company's help to make it as interesting as possible. Consider adding/updating your photos on your 'Team' page or 'About Us' page, let prospective customers see who they're dealing with!
