Let Writing Articles Enhance Your Reputation
How can writing articles enhance your reputation? Surely there is only such much a person can write about without becoming boring or repetitive.
As a hypnotherapist I am in the fortunate position of being able to write about a wide array of topics legitimately.
Relationships, business worries, family, health are all areas of concern to many of my clients.
But everyone has their own niches that are of business or personal interest to them.
Writing articles that incorporate those interests and tailoring them to suit your purpose can add value to you and your brand in many ways.
You can write about your experiences, recent innovations, the history of your specialist subject, future planned developments.
As you write it can become interesting to consider a theme to your writing, perhaps a series of articles that you would like to write.
Let's look at the ways in which writing articles can enhance your reputation: - They are free for you to write and for your audience to read.
It's important to spend time ensuring that they are interesting, grammatically correct and read well, but apart from your time they cost you nothing financially.
Allowing your readers free access to your expertise provides you with the opportunity to enhance your reputation.
When you write for the internet be sure to incorporate relevant key phrases which improve your chances of being found by potential customers and clients.
Keep your articles relevant to their needs and they will continue to seek you out.
- They add value to your website.
Adding a new article regularly to your website ensures that it receives a boost in its ranking.
Active sites fare better than less active ones.
Ensuring that you write interesting content, relevant to your site, supports your site's popularity.
- You are able to introduce other goods or services to your contacts.
Many of your contacts will be aware of specific things that you offer.
They are the reason they came to you in the first place.
Writing articles can be a subtle way of introducing them to other services that you offer and show another side to you as a person.
And the fact that they can read them at their leisure, perhaps revisit them from time to time, read newer articles as they are added, see the wide range of what's on offer, perhaps recommend you to other people gives you a marketing tool than can be working for you 24 hours a day.
- You establish yourself as an expert in your field.
As people read your articles you gain more credibility and an enhanced reputation.
Giving away advice and information helps you to become widely recognised as someone who knows what they are talking about, someone knowledgeable and experienced.
Then when they or someone they know needs your goods or services you are more likely to be at the forefront of their mind.
- You never know where writing articles may lead.
My articles have been requested by sites all over the world; USA, Scandanavia, Canada, Australia and New Zealand.
I have had requests for some to be included in books, been interviewed by a journalist from Cuba for their national newspaper and appeared on BBC1 TV The Big Question, all as a consequence of writing articles.
As a hypnotherapist I am in the fortunate position of being able to write about a wide array of topics legitimately.
Relationships, business worries, family, health are all areas of concern to many of my clients.
But everyone has their own niches that are of business or personal interest to them.
Writing articles that incorporate those interests and tailoring them to suit your purpose can add value to you and your brand in many ways.
You can write about your experiences, recent innovations, the history of your specialist subject, future planned developments.
As you write it can become interesting to consider a theme to your writing, perhaps a series of articles that you would like to write.
Let's look at the ways in which writing articles can enhance your reputation: - They are free for you to write and for your audience to read.
It's important to spend time ensuring that they are interesting, grammatically correct and read well, but apart from your time they cost you nothing financially.
Allowing your readers free access to your expertise provides you with the opportunity to enhance your reputation.
When you write for the internet be sure to incorporate relevant key phrases which improve your chances of being found by potential customers and clients.
Keep your articles relevant to their needs and they will continue to seek you out.
- They add value to your website.
Adding a new article regularly to your website ensures that it receives a boost in its ranking.
Active sites fare better than less active ones.
Ensuring that you write interesting content, relevant to your site, supports your site's popularity.
- You are able to introduce other goods or services to your contacts.
Many of your contacts will be aware of specific things that you offer.
They are the reason they came to you in the first place.
Writing articles can be a subtle way of introducing them to other services that you offer and show another side to you as a person.
And the fact that they can read them at their leisure, perhaps revisit them from time to time, read newer articles as they are added, see the wide range of what's on offer, perhaps recommend you to other people gives you a marketing tool than can be working for you 24 hours a day.
- You establish yourself as an expert in your field.
As people read your articles you gain more credibility and an enhanced reputation.
Giving away advice and information helps you to become widely recognised as someone who knows what they are talking about, someone knowledgeable and experienced.
Then when they or someone they know needs your goods or services you are more likely to be at the forefront of their mind.
- You never know where writing articles may lead.
My articles have been requested by sites all over the world; USA, Scandanavia, Canada, Australia and New Zealand.
I have had requests for some to be included in books, been interviewed by a journalist from Cuba for their national newspaper and appeared on BBC1 TV The Big Question, all as a consequence of writing articles.
