Achieve Success With Dollar Stores by Taking Care of Your Customers
Sure, almost everyone says success with dollar stores is all about the customers.
But who means it when they say success with dollar stores is centered on the customer? With good products being offered at bargain prices, shoppers can either take it, or go somewhere else and pay more - right? Maybe this philosophy would have worked at some time in the past, but things have changed.
With major retailers adding dollar and discount departments, major dollar chains growing like wildfire, and the growing availability of discounted goods, every retailer must focus on taking all the right steps to keep their shoppers happy.
In this article I provide examples of some of the easiest and most effective actions you can take when you start a dollar store.
These actions should be taught to new employees during their initial orientation.
They should become a standard job expectation for all.
1.
Give a friendly 'HELLO' and an accompanying smile to every single shopper who enters your store.
Simple, yet effective is the best way to describe this powerful action.
Shoppers will instantly feel at-ease and ready to enjoy their visit when they know they are wanted in your store.
2.
Be courteous, respectful and well-mannered to all.
Often shoppers are in a hurry, or their thoughts are somewhere else entirely.
Occasionally there will be the person who's had a bad day and they snap at you or your employees for no reason.
Forget about the few that do and focus on the many happy people who come, stay and buy while visiting your store.
3.
Focus on your shoppers first.
Success with dollar stores does require a constant focus on the customer, their needs, and creating an enjoyable shopping experience.
Yet when you start a dollar store there just seem to be so many conflicting issues tugging at you all the time.
Make it your practice to put everything else aside and always focus on customers first.
4.
Maintain fresh, dirt free, spotless, and organized look in your store at all times.
From the very first day you start a dollar store onward implement practices to guarantee every shopper a pleasant shopping experience.
This includes always keeping your store appearing as it did the very first time you opened the doors for business.
Don't allow products to get out of place.
Keep floors swept and clean.
Keep displays tidy.
5.
Solicit customer input and feedback on how you are doing.
When you start a dollar store or any other business for that matter, it is easy to fall into the trap of feeling as if you are the best source of ideas and direction for your business.
And to a degree, as the business owner this is true.
However your shoppers know what they need and want.
They know how you can make the shopping experience even more pleasant.
Why not solicit their feedback and then use the best ideas to improve your store? 6.
Never accept the status quo when it comes to your shoppers.
Success with dollar stores is built on never accepting the way things are today.
It is based on always looking for the best opportunities and putting them to work in your business.
Adopt that approach from the very first day you start a dollar store and you are on the path to success.
But who means it when they say success with dollar stores is centered on the customer? With good products being offered at bargain prices, shoppers can either take it, or go somewhere else and pay more - right? Maybe this philosophy would have worked at some time in the past, but things have changed.
With major retailers adding dollar and discount departments, major dollar chains growing like wildfire, and the growing availability of discounted goods, every retailer must focus on taking all the right steps to keep their shoppers happy.
In this article I provide examples of some of the easiest and most effective actions you can take when you start a dollar store.
These actions should be taught to new employees during their initial orientation.
They should become a standard job expectation for all.
1.
Give a friendly 'HELLO' and an accompanying smile to every single shopper who enters your store.
Simple, yet effective is the best way to describe this powerful action.
Shoppers will instantly feel at-ease and ready to enjoy their visit when they know they are wanted in your store.
2.
Be courteous, respectful and well-mannered to all.
Often shoppers are in a hurry, or their thoughts are somewhere else entirely.
Occasionally there will be the person who's had a bad day and they snap at you or your employees for no reason.
Forget about the few that do and focus on the many happy people who come, stay and buy while visiting your store.
3.
Focus on your shoppers first.
Success with dollar stores does require a constant focus on the customer, their needs, and creating an enjoyable shopping experience.
Yet when you start a dollar store there just seem to be so many conflicting issues tugging at you all the time.
Make it your practice to put everything else aside and always focus on customers first.
4.
Maintain fresh, dirt free, spotless, and organized look in your store at all times.
From the very first day you start a dollar store onward implement practices to guarantee every shopper a pleasant shopping experience.
This includes always keeping your store appearing as it did the very first time you opened the doors for business.
Don't allow products to get out of place.
Keep floors swept and clean.
Keep displays tidy.
5.
Solicit customer input and feedback on how you are doing.
When you start a dollar store or any other business for that matter, it is easy to fall into the trap of feeling as if you are the best source of ideas and direction for your business.
And to a degree, as the business owner this is true.
However your shoppers know what they need and want.
They know how you can make the shopping experience even more pleasant.
Why not solicit their feedback and then use the best ideas to improve your store? 6.
Never accept the status quo when it comes to your shoppers.
Success with dollar stores is built on never accepting the way things are today.
It is based on always looking for the best opportunities and putting them to work in your business.
Adopt that approach from the very first day you start a dollar store and you are on the path to success.
